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FOUNDER
SUKOSHI
Linda Dang is the Founder and CEO of SUKOSHI, one of North America’s fastest-growing Asian beauty specialty retailers. Since founding the company in 2018, she has grown SUKOSHI into a leading omni-channel destination for Asian beauty, with an expanding retail footprint across Canada and the United States. The brand has become widely recognized for shaping how Asian beauty is discovered, experienced, and brought to market in North America.
With a background in strategic sourcing, merchandising, and branding, Linda brings a strong commercial and consumer lens to building brands and retail experiences that resonate. She has been instrumental in identifying emerging trends, curating high-growth assortments, and helping accelerate some of the most in-demand Asian beauty brands in the region.
Under her leadership, SUKOSHI has evolved into both a trusted consumer destination and a strategic growth platform for global beauty brands entering North America, positioning the company at the forefront of the category’s rapid rise.
SUKOSHI
FOUNDER
Date
K-beauty has evolved from a global trend into one of the most powerful innovation engines in the beauty industry. But as demand accelerates in the United States, the question is no longer just about discovery. It’s about how Korean beauty successfully translates into sustained retail growth at scale.
In this conversation, leaders from Sukoshi and Ohlolly will explore how innovation moves from the lab to global consumers. From advanced ingredients and skincare technology to product development and speed to market, speakers will unpack what makes the Korean beauty ecosystem uniquely effective.
Joining them, Ulta Beauty brings the critical U.S. retail perspective: what American consumers are responding to, how K-beauty brands are evaluated for entry, and what it takes to move from niche discovery to national scale.
Moderated by WWD, this session connects the full K-beauty value chain, from formulation to brand to retail--revealing how Korean innovation is shaping the future of beauty in the world’s largest market.
This session is $85. You can sign up and pay for this session either during your initial show registration or at any time after. Registering before the show is highly recommended.
REGISTER HERE