Entrepreneur Academy 101 Sessions: For Emerging and Early-Stage Beauty Brands.

In this session, you’ll get the must-have playbook for building and growing your beauty brand online. We’ll start with digital strategy fundamentals: from selecting hero products and identifying trends to capitalize on, to ensuring your foundations are set up for success across your website, email marketing and data tracking so every marketing dollar works harder.

From there, we’ll break down where and how to invest on paid media platforms like Meta (Facebook & Instagram), TikTok and Google Ads. We’ll cover the ad creatives, messaging angles and campaign formulas leading beauty brands use to acquire and convert modern beauty shoppers.

We’ll also explore AI Search, and how indie brands can show up where consumers are increasingly discovering and researching products.

Packed with practical, tactical insights, this session will leave you with a clear roadmap to drive sales online and future-proof your beauty brand’s digital growth.

Entrepreneur Academy sessions can be purchased on a a-la-cart basis, for $140. You can sign up and pay for this session either during your initial show registration or at any time after. Registering before the show is highly recommended. 
REGISTER HERE