Nimrod Basri is the founder and Chief Executive Officer of Make USA LLC (makeit.buzz), a New Jersey–based operational partner for boutique and emerging brands. Since founding the company in 2017, he has grown Make USA into a one-stop shop delivering co-packing, sourcing, project conception, and micro-fulfillment services— all with no MOQs, designed to solve the real, everyday challenges that small and mid-size beauty brands face.

Before Make USA, Nimrod served as Yes To Carrot’s head of operations, during the period when it was one of the fastest-growing beauty brands in the world. He also served as the CEO of GeoEnergy Technologies, Israel’s pioneering geothermal systems company, and eXpack USA. Nimrod began his career at Procter & Gamble, where he earned the 2007 EMEA Financial Award for Sustainable Value Creation.

He holds an MBA in Finance & Entrepreneurship and an LLB in Law from the Hebrew University of Jerusalem. Beyond business, Nimrod is deeply committed to social impact, including initiatives that create job opportunities for individuals re-entering society. His journey reflects a blend of strategic vision, operational excellence, and a dedication to building companies that empower others.